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Marketing Coordinator
Summary
Title:Marketing Coordinator
ID:4272036
Department :Marketing
Location:Houston, TX
Description

Position Overview:

This individual will play a pivotal role that is multi-faceted within the partner marketing organization. The ideal candidate will have prior experience with a wide range of marketing functions, including coordination (event and organizational specific), communications, advertising, branding, digital marketing, and social media. The marketing coordinator must be an organized multi-tasker able to handle many diverse projects at once and meet tight deadlines.

 

Essential Functions:

· Assist the VP of Partner Marketing with day-to-day operation management.

· Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation

· Prepare marketing activity reports and metrics for measuring program success

· Handle end to end logistics for our events.

· Support the maintenance and development of internal tools, including a credentials database, tracking capability, global contact directory, and intranet sites

· Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas and tactics with the team

 

Leadership and Management Responsibilities:

 

· Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data

· Support the VP of Partner Marketing in evaluating and establishing the marketing plan and strategy by assembling and analyzing sales forecasts, setting objectives, planning and organizing promotional presentations, and updating calendars

· Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for use or promotion

· Plan and manage meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists

· Maintain a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed

· Continually seek and research new sources of prospective customer data, and provide recommendations to sales and marketing leadership

Eligibility Requirements:

· 3 years past work experience as a marketing coordinator or similar role

· Knowledge of traditional and digital marketing, content marketing, and social media marketing

· Experience with research using data analytics software

· Excellent writing, communication, and presentation skills

· Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint

· Familiarity with content management systems (CMS) and customer relationship management (CRM) tools

· Experience working with budgets and forecasting

 

 

Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required

 

Written Communications: Superior written communication skills required; able to communicate effectively in all written work, utilizing proper grammar, spelling and punctuation;

 

Oral Communication: Excellent oral communication skills required; to speak clearly and effectively in positive or negative situations with employees and in group settings

 

Interpersonal Skills: Able to motivate, coach, mentor, and develop relationships quickly with all level of employees in a professional and effective manner;

 

Research Skills: Able to gather data, facts and impressions from a variety of sources about prospective and current employees; seeks knowledge about policies, rules, laws, procedures or practices; managing the data flow; classifying and organizing information for use in decision-making and monitoring;

 

Ethics and Confidentiality: Demonstrates the highest level of ethical behavior and displays integrity and ethics in handling confidential information;

 

Time Management: Able to manage work time in such a manner that ensures the accomplishment of specific objectives; sets priorities, goals, and timetables to achieve maximum productivity all while working in a fast-paced environment;

 

Business Acumen: Demonstrates good judgment and strong skills in achieving maximum organizational performance and efficiencies;

 

 

Results Driven: Able to follow through on assignments in order to achieve company and departmental goals;

 

Adaptability: Able to adapt to changes in the work environment, manage competing demands and able to deal with frequent change, delays or unexpected events;

 

Problem-solving skills: Able to take a logical approach to address problems or opportunities or manage the situation at hand by drawing on one’s knowledge and experience;

 

Attention to detail: Able to accomplish a task with concern for all the areas involved, carefully monitoring the detail and quality of own work;

 

Travel: Frequent local and overnight travel will be required.

Work Environment and Physical Demands

Ability to work in an office environment. Specific abilities required by this job include: Ability to occasionally lift and carry or move up to 20 pounds; Near vision; hearing; ability to transport oneself as needed throughout the day; ability to sit and use computer workstation, including keyboard and visual display terminal, for extended periods of time; manual dexterity (eye/hand coordination); repetitive arm/hand movements

cPanel is a 24/7 operation and nontraditional or extended hours (including weekends) may be required

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